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Everyone needs a strategy - preparing to bounce back post Covid-19

posted 15 Mar 2020, 20:11 by Michelle Stewart   [ updated 15 Mar 2020, 20:18 ]

“Everyone has a strategy ‘till they get punched in the mouth.” (Mike Tyson)
Mike Tyson is not widely seen as a business guru and in any case, this is a pretty confronting statement evoking the worst of toxic masculinity. Some context might be helpful. The Tyson quotation is actually the first sentence in a significant book titled ‘Strategy: a history’ by world-famous strategic studies academic, Sir Lawrence Freedman. In writing a history of strategy, Freedman’s contention is that no strategy is any good unless it can withstand a punch in the mouth, that is, a big shock.
Covid-19 is that shock, the unwanted punch in the mouth for Australia and the world. It will hit us economically and socially. But now is the time to plan to bounce back once the worst is past. Some thoughts follow.
We are open for business and willing to help – don’t worry if you don’t have the budget
Firstly, The Leading Partnership is open for business while following health advice re hygiene and social distancing. We are here to help in any way we can – whether or not you have the budget to pay. My personal purpose is ‘to act as a creative force to enhance the lives of others.’ I do what I do because its my vocation not because I get paid. So if you want to talk anything over formally or informally, please call and make a time to catch up. Conversely, I am not too proud to say we might need help. We are a small business with limited means and don’t have the deep pockets of major consulting firms.
What can your organisation do now?
1. Plan for the future
It is inevitable that there will be some kind of economic downturn post-Covid-19. It is counterintuitive, but now is the time to think about where how you are going to bounce back in 6 or 12 months’ time. ‘Never waste a crisis’ has never been more applicable. It looks like many of us will have extra time on our hands over the coming weeks so let’s use that time well to re-think and re-position for the future. Drawing on our 40 years’ consulting experience, and some major turnaround projects, we would love to help in any way we can.
2. Bring forward projects or objectives that need to be done but are on the backburner
Projects like board reviews or products reviews can be brought forward. We are set up to do comprehensive board reviews on-line and via phone or video hook-up. Again, if cost is an issue, please talk to us about it. I am sure we can find a way ahead. It’s better for morale to keep things moving and keep your people active and engaged – whether on-line or face to face - rather than to fall into reactive mode.

3. Look after your people, look after yourself 
Pandemics are all about physical health but there is and will be a mental and emotional toll. The Chief Health Officer has just said that he expects the impact to last at least 6 months. Freelancers and casuals will be very badly hit financially in this environment, but even those with jobs risk depression and anxiety. We also need to pay attention to our own health and well-being as leaders and to that of children, the vulnerable and the elderly. It’s a crisis so let’s practice kindness and empathy rather than panic and selfishness. We are in this together across Australia and around the world.
All the best,
Philip Pogson, Stuart Jones and Michelle Stewart
The Leading Partnership
Philip Mobile: 0412 459 156